Episode 29: 21 year-old Mike H. in Connecticut discovers direct mail in college, then quickly sells 15 spaces at full pricing

Jake "Bob Ross" LorrainePodcastLeave a Comment

Twenty-one year old Mike in Connecticut was shocked to hear from his college professor (he’s majoring in marketing) that Direct Mail was the king of all advertising. Not totally believing him, he started googling it and eventually came across the 9×12 system, which he says made a lot more sense … Read More

Episode 25: How to Beat the Piss Out of Valpak!

Jake "Bob Ross" LorrainePodcast, Popular Podcasts1 Comment

If you’ve got a “competitor” (not really a competitor though) that’s doing shared mailers in an envelope or magazine format, like ValPak, Money Mailer, Clipper Magazine, etc. then you’ll know how frustrating it is to hear from prospects how they sound more valuable than your 9×12. Well here’s how to … Read More

Episode 24: Supriya Sells 16 Spaces in Three Weeks

Jake "Bob Ross" LorrainePodcast1 Comment

In today’s episode I’ve got Supriya in Massachusetts on the line ready to share with you her experience selling her first 9×12 card out in just three weeks… with a packed-full layout of 16 ad spaces. While I wish Supriya had some kind of magical method that made this all … Read More

Episode 21: How To Choose Between EDDM or Targeted Mailings

Jake "Bob Ross" LorrainePodcast4 Comments

Subscribe in iTunes New Member Content Downloads! Yes I know my site looks a little bare, but that’s because I’ve been spending all my time on the content area instead… which has some pretty jaw-dropping material if I must say. You should check it out.  Yep,  I finally released the new … Read More