Episode 25: How to Beat the Piss Out of Valpak!

Jake LorrainePodcast, Popular Podcasts 1 Comment

If you’ve got a “competitor” (not really a competitor though) that’s doing shared mailers in an envelope or magazine format, like ValPak, Money Mailer, Clipper Magazine, etc. then you’ll know how frustrating it is to hear from prospects how they sound more valuable than your 9×12.

Well here’s how to solve that problem.

Comments 1

  1. The comparison hinges on the whole concept that people may not take the time to go through the whole ValPack/Clipper to find things, and to find any particular store’s ad, the customer would have to go through every one. And some companies are in there twice. I get ValPack, and can prove whether or not a particular company is in there.

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