Even the most business-savvy marketers I deal with often get their “Margins and Markups” mixed up, leading to some pretty hefty mistakes they didn’t know they were making. Do YOU know the difference between, let’s say a 30% margin and a 30% markup? If not, THIS is the video you …
I’m Pissed Off About This Hiring Crisis
It’s not hard to go almost anywhere without seeing “Hiring Now” signs left and right. I don’t care that the President recently said “we’re on the right track” despite there being literally 75% less jobs than forecasted. All I know is this sucks! Big time. In today’s high response marketing …
How This Simple EDDM Postcard Could Save Your Business
Man I can tell you I see businesses fail ALL THE DAMN TIME because of one thing.
8 Things You Have to Do To Start a Business
It’s great that in the USA (This is USA Based- so I apologize if you’re in a different country) we can start most businesses almost immediately. This is barring of course licensed businesses where your store requires you to have a professional license but I’ll assume you likely know if …
Episode 1: The High Response Marketing Show is LIVE!
Well, let’s see how this goes! I’ve decided to make a youtube show, four days a week, about local marketing. Monday through Thursday, at 11am Eastern, you’ll find a new episode on my youtube channel High Response Marketing. I’ve noticed there really isn’t any devoted channel on youtube or spotify …
Episode 43: Is Leasing a Car Stupid? Your answer might be hindering your marketing success.
Recently I posted on facebook asking for tips on getting the best deal on leasing a vehicle. Simple right? Oh boy, apparently not. I didn’t expect to be reprimanded by fellow marketers for considering such a ridiculous thing as ‘leasing’. By the comments you’d swear I was committing a federal …
Episode 42: My New MV7 Mic and Audio Setup, maybe you should use it too.
Holy crap I’m so stoked over buying this new mic. It’s made my life so much easier and if you haven’t checked it out yourself you really need to. It just came out a few months ago. By the way, I’m fresh off the release of newest course “Community Cash”, …